Risk warning: The value of investments and derived income can fall. Investors may get back less than they invested.

Immotion Group Launch Delta Zero

Immotion Group Plc, the UK-based immersive virtual reality ‘Out of Home’ entertainment business, is pleased to announce that today sees the launch of its exciting immersive space themed ride “Delta Zero”.

Delta Zero allows customers to board their own virtual spacecraft and go on a high-speed mission through the universe, battling enemy forces in an attempt to save civilization from the threat of advanced alien technology.

Immotion combines cutting edge computer-generated imagery (CGI) graphics in an exclusive VR collaboration with Lunar Animation, along with advanced motion platform technology to deliver a truly immersive experience.

This is the first of numerous motion-based VR experiences to be produced by Immotion and will be rolled out across the Immotion estate of motion platforms over the coming weeks. Delta Zero has been beta trialled and has received positive reviews.

Martin Higginson, CEO of Immotion Group, said: “We are incredibly excited to launch Delta Zero as the first of our own productions and we are proud that the experience is so thrilling and realistic. The combination of cutting edge graphics and precisely synched motion takes VR to a new level. We are confident that the production will be very well received and we believe Delta Zero will be pivotal in enhancing our reputation as the leading out-of-home VR company. We look forward to increasing our own content as we continue to build the business across the UK, Europe and USA in what is an exciting, fast growing market.”

James Rodgers, founder and creative director of Lunar Animation, said: “I’m really excited about the launch of Delta Zero on the Immotion platform – people won’t have experienced anything like this yet in VR. We’ve been able to seamlessly combine state-of-the-art visual effects and AAA game engine technology to work harmoniously on the motion platform. This gives the audience an incredible immersive experience that they won’t forget. Even if you’ve done VR before, this will blow your mind.”

For more information contact scsb@shardcapital.com

This information was originally provided by RNS, the news service of the London Stock Exchange. RNS is approved by the Financial Conduct Authority to act as a Primary Information Provider in the United Kingdom. Terms and conditions relating to the use and distribution of this information may apply. For further information, please contact rns@lseg.com or visit www.rns.com.

One month on – Investors motion towards Immotion

There was much hype in the lead up to the much-anticipated IPO of Immotion Group, and now post their July 12 listing, there is still a buzz with their positive performance one month on. An oversubscribed placing prior to IPO gave promise to the company and reiterated the demand from the retail investor market for access to early stage companies in the flourishing tech sector.

 

The VR and AR market in recent years has seen exponential growth in gaming and retail space, and in more recent times, with training and education. However, it’s Immotion’s cutting edge fully immersive experiences that are redefining the classic gaming arcades and bringing people back out of their home, driving footfall to shopping centres and giving life back to family entertainment centres.

Whilst content is powering the global VR market, Immotion’s unique offering will be an integral part to the company’s success. With an experienced management team in place, it is evident that Immotion’s offering of a full-service business model ticks every box with manufacturing, content development and performance analysis all managed from one central source.

In addition, the four key channels to market allow multiple avenues for opportunity with sales, partnership, turnkey and commercial entertainment solutions available.

At the time of their IPO, Immotion announced a market cap of £23mil, however since their 12 July listing, the share price has skyrocketed by ~40% and now sits at 14.5p (as of 7 August 2018), with an estimated market cap of £28.2mil.

Within the UK, the virtual reality market is expected to grow at a faster rate than any other entertainment and media industry in EMEA, with PWC forecasting a value of £801mil by 2021. Ownership of dedicated VR headsets alone are set to hit 3 million at the same time, with an additional 12 million smartphone devices being utilised for VR experiences.

The future is bright for the Manchester based company, last month announcing a second instalment of their state of the art experience pods at Merlin Entertainments’ owned Legoland Discovery Centre in Manchester. The second such instalment after their initial debut at Legoland in Boston in early June.

Immotion have created The Great Lego Race, an experience that engages all the senses; combining sight, sound and motion. The virtual escape takes racers on an adventure across the Rocky Mountains, rolling rivers and hot lava, leading them to new discoveries.

From diving underwater, taking a mission in to space, riding a ghost train or exploring a dragon filled fantasy island, the immersive experiences offered by Immotion provide an experience for anyone at any age. With over 40 years’ experience in the team behind Immotion, the content is being continuously developed and utilising home-grown talent, driving innovation and technology within the UK.

Post IPO, Rob Wiegold from Shard Capital Stockbrokers commented, “The demand we saw in the IPO was significant and this to us highlights the appetite from both institutional and retail investors to get exposure to this fast moving sector. We are starting see the relationship between Immotion and Merlin develop and we would hope there are more deals like this on the horizon.”

For more information on Immotion Group, please contact Shard Capital Stockbrokers on 0207 186 9950 / scsb@shardcapital.com

 

Sources:

https://www.pwc.co.uk/entertainment-media/assets/assets-2018/PwC-Outlook-Perspectives.pdf

 

Important Investment Information: The views above are published solely for information purposes and are not to be construed as a solicitation or an offer to buy or sell any securities, or related financial instruments. It does not constitute advice or a personal recommendation as defined by the Financial Conduct Authority (“FCA”) or take into account the particular investment objectives, financial situations or needs of individual investors. These views are based on public information and sources considered reliable. Past performance is not a reliable indicator of future performance. Yields are variable and not guaranteed. Investments can fall as well as rise, therefore you could get back less than you invest. If you are unsure about the appropriateness of an investment for your circumstances please seek independent financial advice. Investors should form their own view on any proposed investment. This publication has not been prepared in accordance with legal requirements designed to promote the independence of investment research and is considered a marketing communication. Figures correct as at 7 August 2018 unless otherwise stated. This publication is issued by Shard Capital Partners LLP, 20 Fenchurch Street, London, EC3M 3BY United Kingdom who are authorised and regulated by the Financial Conduct Authority.

Immotion Group PLC – New ImmotionVR location

Immotion Group Plc announce that it has opened a new ImmotionVR location at Xscape Yorkshire, Castleford.

The Company now has three ImmotionVR experiences in operation, following the installation of ImmotionVR, Bristol last year and ImmotionVR, Manchester in June. This roll out is in line with the Company’s strategy to build its suite of owned and operated sites within shopping centres and family entertainment destinations across the UK.

This is one of three revenue streams identified by the company to facilitate its vision to become a leading participant in the ‘Out of Home’ VR experience market by creating and publishing high quality VR content and combining it with its VR motion platforms to create truly immersive experiences.

The family-focused entertainment and leisure attraction, Xscape Yorkshire, welcomed 4.2 million visitors in 2017. Xscape Yorkshire also has an average 4.5 out of 5 rating on consumer website TripAdvisor.

Martin Higginson, Executive Chairman of Immotion, said: “We are rapidly delivering on our strategy and are very proud to have delivered our third ImmotionVR centre in just seven months. We are delighted to partner with Xscape Yorkshire, which provides great family entertainment to the people of Yorkshire and beyond. We hope that this latest ImmotionVR site delivers the same fun and great ratings that we have seen in Bristol and Manchester as we continue to build the business across the UK, Europe and USA in what is an exciting, fast growing market.”

Jason Warren, Xscape Yorkshire General Manager, said: “ImmotionVR has filled the gap for quality virtual reality experiences at Xscape. It’s a fantastic addition to our line-up and is sure to be a hit with our customers, both big and small.”

For more information contact scsb@shardcapital.com

This information was originally provided by RNS, the news service of the London Stock Exchange. RNS is approved by the Financial Conduct Authority to act as a Primary Information Provider in the United Kingdom. Terms and conditions relating to the use and distribution of this information may apply. For further information, please contact rns@lseg.com or visit www.rns.com.

Sure Ventures plc annual results

SURE VENTURES PLC / ISIN: GB00BYWYZ460 / Ticker: SURE / Market: SFS / Sector: Investment

Sure Ventures plc (‘Sure Ventures’ or ‘the Company’)

Final Results

Sure Ventures plc, a venture capital fund which invests in early stage software companies in the rapidly growing financial technology (‘fintech‘), augmented reality (‘AR’), virtual reality (‘VR’), and Internet of Things (‘IoT’) sectors, is pleased to announce its results for the period between 21 June 2017 to 31 March 2018. The Company’s annual report and audited financial statements will be posted to shareholders shortly and will be made available on the Company’s website www.sureventuresplc.com.


Overview

  • Listed in January 2018 having raised £3.3 million

  • Strategy to target capital growth by investing in early stage technology companies in the fintech, AR/VR and IoT sectors, with a focus on software-centric businesses

  • 4.5 million commitment to Suir Valley Ventures Fund at a price of €100 cents – the last recorded dealing NAV as at March 2018 was recorded at €124 cents per share

  • Suir Valley Ventures Fund has five initial investments across target sectors including recently listed VR Education plc

  • Post period end, direct investment in Immotion Plc, which subsequently listed on AIM resulting with a current 114% uplift in the value of Sure Ventures holding

Chairman’s Statement

Sure Ventures listed in January this year having raised £3.3 million. The Company’s performance has been in line with expectations. By targeting fintech, AR, VR and IoT, the Company provides investors access to early stage opportunities in fast growing areas that the board believes will increasingly play key roles in our everyday lives.

Sure Ventures has made a €4.5 million commitment to Suir Valley Ventures Fund at a price of €100 cents. The last recorded dealing NAV as at March 2018 was recorded at €124 cents per share. This gain was largely down to the successful flotation and valuation uplift in VR Education plc (VRE.L), one of its portfolio companies that listed on AIM at 10p per share on 12 March 2018. The share price of VR Education at the close of business on 30 July 2018 was 18.6 pence per share. The Suir Valley Ventures Fund has now made five investments in the AR, VR, fintech and IoT sectors. The Company believes that investment opportunities in its chosen sectors will continue to strengthen.

Post period end, in April 2018 Sure Ventures invested £500,000 directly into Immotion Plc, a UK-based company focused on becoming a leading participant in the ‘Out of Home’ VR experience market by creating and publishing high quality VR content and combining it with its VR motion platforms to create truly immersive experiences. Immotion (IMMO) listed on AIM on 12 July 2018 at 10 pence per share. The share price of Immotion at the close of business on 30 July 2018 was 13.5 pence per share at which price Sure Ventures’ holding in Immotion was valued at circa £ 1.1 million

On 2 July 2018 Sure Ventures announced the issue of £200,000 of new ordinary shares.

We are pleased with the progress made by the Company to date following its listing in January 2018 and with the performance of the investments made by Sure Ventures and Suir Valley Ventures Fund, both of which are managed by Shard Capital AIFM LLP. We believe that Sure Ventures offers investors an exciting opportunity to gain exposure to early stage companies in our target sectors: fintech, AR, VR and IoT. We look forward to updating the market and our shareholders on our investment performance and progress on an ongoing basis.

Finally, I would like to thank all the team for their hard work and shareholders for their support. I look forward to communicating regularly as our current investee companies build their businesses and we identify further investment opportunities.

Sean Nicolson

Chairman

31 July 2018

 

View full Sure Ventures PLC final results RNS PDF

Sure Ventures plc – Holding(s) in Company

TR-1: Standard form for notification of major holdings

 

NOTIFICATION OF MAJOR HOLDINGS (to be sent to the relevant issuer and to the FCA in Microsoft Word format if possible)i

1a. Identity of the issuer or the underlying issuer of existing shares to which voting rights are attachedii:

Sure Ventures plc

1b. Please indicate if the issuer is a non-UK issuer  (please mark with an “X” if appropriate)

Non-UK issuer

2. Reason for the notification (please mark the appropriate box or boxes with an “X”)

An acquisition or disposal of voting rights

An acquisition or disposal of financial instruments

An event changing the breakdown of voting rights

Other (please specify)iii:

3. Details of person subject to the notification obligationiv

Name

Harris & Sheldon Investments Ltd

City and country of registered office (if applicable)

North Court, Packington Park, Meriden, via Coventry, CV7 7HF

4. Full name of shareholder(s) (if different from 3.)v

Name

City and country of registered office (if applicable)

5. Date on which the threshold was crossed or reachedvi:

26 July 2018

6. Date on which issuer notified (DD/MM/YYYY):

27 July 2018

7. Total positions of person(s) subject to the notification obligation

% of voting rights attached to shares (total of 8. A)

% of voting rights through financial instruments
(total of 8.B 1 + 8.B 2)

Total of both in % (8.A + 8.B)

Total number of voting rights of issuervii

Resulting situation on the date on which threshold was crossed or reached

10.0

10.0

3,510,000

Position of previous notification (if

applicable)

0

0

 

8. Notified details of the resulting situation on the date on which the threshold was crossed or reachedviii

A: Voting rights attached to shares

Class/type of
shares

ISIN code (if possible)

Number of voting rightsix

% of voting rights

Direct

(Art 9 of Directive 2004/109/EC) (DTR5.1)

Indirect

(Art 10 of Directive 2004/109/EC) (DTR5.2.1)

Direct

(Art 9 of Directive 2004/109/EC) (DTR5.1)

Indirect

(Art 10 of Directive 2004/109/EC) (DTR5.2.1)

Ords of £0.01 each (GB00BYWYZ460)

350,000

10.0%

SUBTOTAL 8. A

 

 

B 1: Financial Instruments according to Art. 13(1)(a) of Directive 2004/109/EC (DTR5.3.1.1 (a))

Type of financial instrument

Expiration
date
x

Exercise/
Conversion Period
xi

Number of voting rights that may be acquired if the instrument is

exercised/converted.

% of voting rights

SUBTOTAL 8. B 1

 

 

B 2: Financial Instruments with similar economic effect according to Art. 13(1)(b) of Directive 2004/109/EC (DTR5.3.1.1 (b))

Type of financial instrument

Expiration
date
x

Exercise/
Conversion Period
xi

Physical or cash

settlementxii

Number of voting rights

% of voting rights

SUBTOTAL 8.B.2

 

 

 

9. Information in relation to the person subject to the notification obligation (please mark the

applicable box with an “X”)

Person subject to the notification obligation is not controlled by any natural person or legal entity and does not control any other undertaking(s) holding directly or indirectly an interest in the (underlying) issuerxiii

Full chain of controlled undertakings through which the voting rights and/or the
financial instruments are effectively held starting with the ultimate controlling natural person or legal entity
xiv (please add additional rows as necessary)

Namexv

% of voting rights if it equals or is higher than the notifiable threshold

% of voting rights through financial instruments if it equals or is higher than the notifiable threshold

Total of both if it equals or is higher than the notifiable threshold

10. In case of proxy voting, please identify:

Name of the proxy holder

The number and % of voting rights held

The date until which the voting rights will be held

11. Additional informationxvi

 

LEI: 213800XNE27OBFVN5X04

Place of completion

Date of completion

27/07/2018

 

This information is provided by RNS, the news service of the London Stock Exchange. RNS is approved by the Financial Conduct Authority to act as a Primary Information Provider in the United Kingdom. Terms and conditions relating to the use and distribution of this information may apply. For further information, please contact rns@lseg.com or visit www.rns.com.

END

One week on – Investors motion towards Immotion

There was much hype in the lead up to the much-anticipated IPO of Immotion Group, and now post their July 12 listing, there is still a buzz with their positive performance one week on. An oversubscribed placing prior to IPO gave promise to the company and reiterated the demand from the retail investor market for access to early stage companies in the flourishing tech sector.

The VR and AR market in recent years has seen exponential growth in gaming and retail space, and in more recent times, with training and education. However, it’s Immotion’s cutting edge fully immersive experiences that are redefining the classic gaming arcades and bringing people back out of their home, driving footfall to shopping centres and giving life back to family entertainment centres.

Whilst content is powering the global VR market, Immotion’s unique offering will be an integral part to the company’s success. With an experienced management team in place, it is evident that Immotion’s offering of a full-service business model ticks every box with manufacturing, content development and performance analysis all managed from one central source.

In addition, the four key channels to market allow multiple avenues for opportunity with sales, partnership, turnkey and commercial entertainment solutions available.

At the time of their IPO, Immotion announced a market cap of £23mil, however since their 12 July listing, the share price has skyrocketed by ~40% and now sits at 14p (as of 27 July 2018).

Within the UK, the virtual reality market is expected to grow at a faster rate than any other entertainment and media industry in EMEA, with PWC forecasting a value of £801mil by 2021. Ownership of dedicated VR headsets alone are set to hit 3 million at the same time, with an additional 12 million smartphone devices being utilised for VR experiences.

The future is bright for the Manchester based company, this week announcing a second instalment of their state of the art experience pods at Merlin Entertainments’ owned Legoland Discovery Centre in Manchester. The second such instalment after their initial debut at Legoland in Boston in early June.

Immotion have created The Great Lego Race, an experience that engages all the senses; combining sight, sound and motion. The virtual escape takes racers on an adventure across the Rocky Mountains, rolling rivers and hot lava, leading them to new discoveries.

From diving underwater, taking a mission in to space, riding a ghost train or exploring a dragon filled fantasy island, the immersive experiences offered by Immotion provide an experience for anyone at any age. With over 40 years’ experience in the team behind Immotion, the content is being continuously developed and utilising home-grown talent, driving innovation and technology within the UK.

Post IPO, Rob Wiegold from Shard Capital Stockbrokers commented, “The demand we saw in the IPO was significant and this to us highlights the appetite from both institutional and retail investors to get exposure to this fast moving sector. We are starting see the relationship between Immotion and Merlin develop and we would hope there are more deals like this on the horizon.”

For more information on Immotion Group, please contact Shard Capital Stockbrokers on 0207 186 9950 / scsb@shardcapital.com

 

Sources:

https://www.pwc.co.uk/entertainment-media/assets/assets-2018/PwC-Outlook-Perspectives.pdf

 

Important Investment Information: The views above are published solely for information purposes and are not to be construed as a solicitation or an offer to buy or sell any securities, or related financial instruments. It does not constitute advice or a personal recommendation as defined by the Financial Conduct Authority (“FCA”) or take into account the particular investment objectives, financial situations or needs of individual investors. These views are based on public information and sources considered reliable. Past performance is not a reliable indicator of future performance. Yields are variable and not guaranteed. Investments can fall as well as rise, therefore you could get back less than you invest. If you are unsure about the appropriateness of an investment for your circumstances please seek independent financial advice. Investors should form their own view on any proposed investment. This publication has not been prepared in accordance with legal requirements designed to promote the independence of investment research and is considered a marketing communication. Figures correct as at 27 July 2018 unless otherwise stated. This publication is issued by Shard Capital Partners LLP, 20 Fenchurch Street, London, EC3M 3BY United Kingdom who are authorised and regulated by the Financial Conduct Authority.

Immotion Group PLC – Partnership with LEGOLAND Discovery Centre Manchester

Immotion Group Plc (“Immotion Group” or the “Group”), the UK-based immersive virtual reality (“VR”) ‘Out of Home’ entertainment business, is pleased to announce that it has partnered with Merlin Entertainments’ owned LEGOLAND®  Discovery Centre Manchester.

Immotion has provided the multi-sensory VR experience pod and the content for The Great Lego Race®. The attraction is the second of its kind in the world, with Immotion first installing the experience at LEGOLAND® Discovery Centre Boston, USA.

The exclusive 360-degree attraction, designed for guests six-years-old and above, engages all the senses, combining sight, sound and motion for the ultimate escape. Racers will enter the virtual world for two and half minutes, venturing across Rocky Mountains, rolling rivers and hot lava, with each experience leading to exciting new discoveries.

Martin Higginson, Executive Chairman of Immotion, said: “LEGOLAND® Discovery Centre in Manchester is part of a massively popular worldwide brand, and we are excited about delivering this specially created VR experience in the UK, after successfully launching it with them in the US. 

“It demonstrates the kind of high-quality bespoke VR experiences we can develop on behalf of our partners.

“We are proud of the immersive technology behind the pod and we believe it will boost the great family fun already on offer. This is one of Immotion’s highest-profile VR experiences so far and shows that out-of-home VR is increasingly becoming a major part of the worldwide attractions and experiences industry.”

Jenn McDonough, General Manager, Manchester Cluster, Merlin Entertainments, said: “We’re thrilled to be the first location in the UK to offer this amazing experience. We were the first LEGOLAND® Discovery Centre in the UK, and remain the largest, so it is fitting that we are spearheading this entirely new concept. It’s incredibly exciting to be a part of, and I’m certain our Lego fans are going to love it!”

 

Enquiries:

Immotion Group

Martin Higginson

Tel: +44 (0) 161 235 8505

WH Ireland Limited (Nomad and Joint Broker)

Adrian Hadden

Jessica Cave

Tel: +44 (0) 207 220 1666

Shard Capital Partners LLP (Joint Broker)

Damon Heath

Erik Woolgar

Tel: +44 (0) 20 7186 9900

Redleaf Communications (Financial PR)

Elisabeth Cowell

Robin Tozer

Ian Silvera

Tel: +44 (0) 20 3757 6880

Immotion@redleafpr.com

 

Media Contacts for LEGOLAND® Discovery Centre Manchester:

Rule 5

Sophie Charlesworth

firstnname@rule-5.co.uk

Lizzie Parr

0161 660 3701

 

About Immotion Group

Immotion Group, co-founded by Martin Higginson and David Marks in 2017, generates revenues through the delivery of high quality “state of the art” VR experiences, combined with cutting edge motion platforms to consumers at an affordable price point through a range of routes:

·     Sales – sale of VR Motion Platforms to Leisure and Entertainment operators provide the opportunity for the operator to drive substantial ancillary revenues

·     Concession partners – currently installed at Merlin Entertainments’ LEGOLAND® Discovery Centre in Boston, USA and Genting Resorts World in Birmingham, with further sites under agreement – this channel provides an opportunity for its partners to earn ancillary revenues, as well as providing an exciting additional attraction to their facilities

·     Owned and franchised outlets, trading as Immotion VR, located in high footfall shopping centres – first retail store in Bristol (opened in December) has seen growing revenues, and has enjoyed 100% 5* reviews on TripAdvisor

 

About MERLIN ENTERTAINMENTS plc

MERLIN ENTERTAINMENTS plc is the leading name in location-based, family entertainment. Europe’s Number 1 and the world’s second-largest visitor attraction operator, Merlin now operates 109 attractions, 12 hotels/4 holiday villages in 23 countries and across 4 continents. The company aims to deliver memorable and rewarding experiences to its almost 63 million visitors worldwide, through its iconic global and local brands, and the commitment and passion of its managers and c26,000 employees (peak season). 

Among Merlin’s attractions are – SEA LIFE, Madame Tussauds, LEGOLAND, The London Eye, Dungeons, Gardaland, LEGOLAND Discovery Centres, Alton Towers Resort, Warwick Castle, THORPE PARK Resort, Blackpool Tower, Heide Park Resort, Sydney Tower Eye and SKYWALK.  All brands which are distinctive, challenging and innovative – and which have great potential for growth in the future. Visit www.merlinentertainments.biz for more information.

 

This information is provided by RNS, the news service of the London Stock Exchange. RNS is approved by the Financial Conduct Authority to act as a Primary Information Provider in the United Kingdom. Terms and conditions relating to the use and distribution of this information may apply. For further information, please contact rns@lseg.com or visit www.rns.com.
 

END

 

VR Education nominated for Entrepreneur of the Year Ireland

The EY Entrepreneur Of The Year programme passionately believes in promoting entrepreneurship and empowering entrepreneurs to grow their businesses in Ireland, Northern Ireland and around the world.

Founders of Suir Valley Ventures first investee company VR Education, David and Sandra Whelan have been nominated for Entrepreneur/s of the Year 2018 in the Emerging Category.  This category covers businesses that have been trading for a minimum of 2 years and that a ‘high-potential’, dynamic, resourceful and future companies ‘to watch’.

Hear from David and Sandra on their journey from inception to success and their relationship with mentor and Managing Partner of Suir Valley Ventures, Barry Downes. https://bit.ly/2L2h60s

Immotion Group IPO as interest in VR continues to skyrocket

Sure Ventures backed Immotion Group have today listed on AIM after announcing their intent to list officially last week. Immotion Group are striving to become the market leader in ‘out of home’ entertainment, combining best in class Virtual Reality with cutting edge motion platforms to create a unique, fully immersive entertainment experience. The state of the art experiences will be offered to consumers in leisure destinations such as shopping centres and family entertainment centres.

Immotion Group was the first direct investment by the entrepreneur led Venture Capital firm, Sure Ventures in April 2018 who specialise in AR, VR and IoT and is led by Chief Investment Officer, Barry Downes.

Speaking of the IPO, Barry Downes commented “As we know, the VR and AR space is booming, and the market is forecast to grow significantly over the next few years. Immotion Group are pioneers in the industry and, with their unique immersive experience, they’re set to fully transform family, out of home entertainment. The team behind Immotion are a group of true innovators and we don’t see anything slowing them down.”

The full operation of Immotion Group incorporates three key areas – Content Creation, Motion Platforms and Proprietary Content Management Systems which allows the company to continue to evolve and offer fresh, high quality content. Within their content creation, Immotion’s subsidiaries, ‘Studios’ and ‘C2K’ have over 20 years of expertise in computer generated animation. Their historic clients include BBC, Toyota and Warner Brothers.

The unique cinema pod motion platforms from Immotion have been developed in exclusive partnership with a Chinese manufacturer which has enabled Immotion to optimise their hardware design and functionality. Whilst their bespoke Content Management System allows the group to analyse experience statistics on each machine in real time in addition to distributing content.

For investors, the revenue model for Immotion has four key channels to market. 1) Motion Platform Sales which will see distribution throughout Europe, North America and the Middle East. 2) Immotion VR, which Immotion will own and operate platforms in shopping malls and high footfall locations, consumers will pay a small fee for the experience. 3) Concessions, through partnership opportunities with high traffic leisure destination partners. VR content will be tailored to suit the location and revenue will be shared with the concession partner. 4) Turnkey & Commercial Solutions which will see Immotion continue to offer immersive solutions for commercial clients as well as larger turnkey VR solutions.

Speaking of the IPO, Rob Wiegold from Shard Capital Stockbrokers said “This is a very interesting sector and we feel Immotion have the right management team in place to drive this model forward. There has been significant appetite in the IPO from investors and should the company be able to take advantage of their current pipeline, we see it being a very interesting 12-18 months ahead.”

As virtual and augmented realities become more accessible, there’s no surprise that the industry is seeing exponential growth. The VR industry in the UK alone is set to be worth £353.3 million by 2020, up a staggering 390% as the industry was worth just £46.4 million in 2016. Globally, the AR and VR market is set to hit US$547.2 billion by 2024 across software and hardware technologies.[1]

For more information on Immotion Group, please contact Shard Capital Stockbrokers on 0207 186 9950 / scsb@shardcapital.com

 

Sources

  1. Transparency Market Research. 2018. Global Virtual and Augmented Reality Market: Snapshot. [ONLINE] Available at https://www.transperancymarketresearch.com/virtual-augmented-reality-market.html. [Accessed 5 July 2018].

 

Important Investment Information: The views above are published solely for information purposes and are not to be construed as a solicitation or an offer to buy or sell any securities, or related financial instruments. It does not constitute advice or a personal recommendation as defined by the Financial Conduct Authority (“FCA”) or take into account the particular investment objectives, financial situations or needs of individual investors. These views are based on public information and sources considered reliable. Past performance is not a reliable indicator of future performance. Yields are variable and not guaranteed. Investments can fall as well as rise, therefore you could get back less than you invest. If you are unsure about the appropriateness of an investment for your circumstances please seek independent financial advice. Investors should form their own view on any proposed investment. This publication has not been prepared in accordance with legal requirements designed to promote the independence of investment research and is considered a marketing communication. Figures correct as at 5 July 2018 unless otherwise stated. This publication is issued by Shard Capital Partners LLP, 20 Fenchurch Street, London, EC3M 3BY United Kingdom who are authorised and regulated by the Financial Conduct Authority.

Sure Ventures Plc – Investee Company, Immotion, Lists on AIM

SURE VENTURES PLC (SURE), a venture capital fund which invests in early stage software companies in the rapidly growing financial technology (‘FinTech’), augmented reality (‘AR’), virtual reality (‘VR’), and Internet of Things (‘IoT’) sectors, is pleased to announce that its first direct investee company, Immotion Group PLC (‘Immotion’), listed on AIM today having raised £5.75 million through an oversubscribed placing.

Immotion is a UK-based company focused on becoming a leading participant in the ‘Out of Home’ VR experience market by creating and publishing high quality VR content and combining it with its VR motion platforms to create truly immersive experiences.   Given that this sector is forecast to grow seven-fold to $8bn by 2022, Immotion is well placed to capitalise on its position as a key player in the space; it is already generating revenues through sales with leisure and entertainment operators, concession partners such as Merlin Entertainments, and owned and franchised outlets.

On 24 April 2018 Sure announced that it had invested £500,000 in Immotion at a pre-money valuation of £8 million. Sure is pleased to inform investors that Immotion’s placing and admission to trading on AIM has today been successfully concluded (Ticker IMMO.L).

Immotion raised £5.75 million (gross proceeds) to scale its out of home VR content and platform roll out. The pre-money valuation achieved in the significantly over-subscribed placing was £13 million, which represents an unrealised gain of circa 60% on Sure’s initial investment.

Sure Director, Gareth Burchell, said, “Having invested in Immotion in April this year, we are delighted that it has now listed on AIM, which will further raise its profile and fast-track its strategy focused on building the business across the UK, Europe and the USA.   The placing was significantly oversubscribed, providing further confidence in the sector given that other professional investors have also recognised the opportunity that this company offers.  It operates in a buoyant sector and is one of the few companies in its target markets providing out of home VR experiences. We look forward to watching its progress with interest.”

 

ENDS

 

For further information, please visit www.sureventuresplc.com or contact:

 

Gareth Burchell

Sure Ventures plc

+44 (0) 20 7186 9918

Isabel de Salis / Priit Piip

St Brides Partners (Financial PR)

+44 (0) 20 7236 1177

Immotion

immotion@redleafpr.com

+44 (0) 20 3757 6880

 

Notes to editors:

Sure Ventures plc listed on the London Stock Exchange in January 2018, giving retail investors access to an asset class that is usually dominated by private venture capital funds. The Company aims to provide investors with a diversified exposure to three rapidly-growing markets: augmented reality/virtual reality, FinTech and Internet of Things.  Sure is focusing on companies in the UK, Republic of Ireland and other European countries, making seed and series A investments in companies with first rate management teams, products which benefit from market validation with target revenue run rates of at least £400,000 over the next 12 months. 

Website: https://www.sureventuresplc.com/

 

About Immotion

Immotion is UK-based company focused on creating superior out-of-home immersive virtual reality experiences in Europe and the USA.

Website: http://www.immotiongroup.com/

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